Some Good News

Updates from Whiteboard HQ

Eric Brown
Perspectives

--

At Whiteboard, we help organizations navigate and execute within the complex digital landscape. The organizations that shape the future will be the ones that are the most natively digital. Whether we’re helping you create and launch an innovative app or website, build a digitally-focused brand, develop and execute a broad digital marketing strategy, or explore the technological frontiers of artificial intelligence and beyond, we work closely with our clients and become a core part of their team because the future of our society is digital.

We believe technology can be a force for good, rather than a source of darkness, noise, and distraction. Our goal is to help you create digital environments for your audiences that feel more human, not less human.

“When we join forces with you, that means we’re joining forces with your mission.”

Whether we’re helping you get your product in the hands of more customers, find and engage new audiences, or think with greater imagination, we’re in it with you to win it.

Whiteboard is now a Certified B Corp

We’re thrilled to announce that Whiteboard is a Certified B Corporation. This makes us the first B Corp in Chattanooga, Tennessee. Whiteboard joins 2,200 Certified B Corporations globally — including 2 others in Tennessee (the only in Chattanooga) — that have met the rigorous standards that measure a company’s impact on its employees, suppliers, community, consumers, and environment. B Corps are a new type of company that uses the power of business to solve social and environmental problems. B Corp certification is to business what Fair Trade certification is to coffee or USDA Organic certification is to milk.

Featured Projects

Food for the Hungry has serves the most vulnerable people on earth through purposeful relief and development. They provide life-changing resources such as clean water, medical aid, food, equal educational opportunities to girls and boys, vocational training and empowerment in the midst of unimaginable hardships. Over the past year our team has had the privilege of serving Food for the Hungry as a development partner for their new website.

fh.org

Land of a Thousand Hills believes coffee is more than just careful farming, intentional processing and expert roasting. Coffee is an opportunity to do good, and doing good means helping people and champion dignity.

Subscribe now

Airbus recently launched its U.S. base and operations of a new commercial drone start-up, named Airbus Aerial. With bases both in the U.S. and in Europe, Airbus Aerial’s initial business will focus on developing new imagery services. These services will leverage the best software and aerospace technology from across the globe to offer actionable data and analysis of information provided by drones, satellites, high altitude aircraft and other sources. Our team had the opportutity to design and build Airbus Aerial’s inaugural web experience.

airbusaerial.com

The mission of the Community Foundation is to encourage giving and inspire action to improve lives in the Chattanooga area. The Community Foundation of Greater Chattanooga is a trusted community partner, serving at the intersection between ideas and action, needs and resources, donors and nonprofits. It’s always a blast and privilege being able to work alongside our friends at 26 Tools.

cfgc.org

8 miles a day. That’s the equivalent of 16,000 steps a day, or four times the amount of steps taken by the average American. But the distance covered by the monitrices is only a small piece of the story. She Saves the World is a campaign for Children's Nutrition Program of Haiti. We recently had the opportunity to travel to Haiti to experience their work and build the design assets to bring this campaign to life.

shesavestheworld.org

Company Highlights

Whiteboard is a MailChimp Agency Partner

MailChimp is one of the best tools available for designing and sending eye-catching emails, managing your subscriber lists, and tracking campaign performance. As a MailChimp Agency Partner, Whiteboard now offers custom solutions to address your email marketing needs.

Kevin Kelly on Developer Tea

Our CTO, Jonathan Cutrell, recently interviewed Kevin Kelly on his podcast, Developer Tea. Kevin Kelly is one of our heroes serving as Senior Maverick at Wired magazine. Kevin co-founded Wired in 1993, and served as its Executive Editor for its first seven years. Check out the interview here.

Taylor Jones on the Master of One Podcast

Taylor Jones talks about managing creatives and getting the best from your team. These are hard-learned lessons that require a balance of empathy and confrontation… and it’s rarely easy. Listen to the interview here.

Profit, Purpose, & Kyle Westaway

We had the opportunity to spend a day with Kyle Westaway, author of Profit & Purpose and writes on social entrepreneurship, innovation and startups. He is the Managing Partner of Westaway and Lecturer on Law at Harvard Law School where he co-teaches a course on social entrepreneurship. Kyle curates the Weekend Briefing, a weekly email on innovation and society.

Mackenzie Hill featured on Design Recharge

Project Leader, Mackenzie Hill was recently featured on Design Recharge. Mackenzie has some tips on client interaction and designer to developer communication. If you are trying to wear multiple hats this episode is for you. Watch the interview here.

Local Involvement

Fortune highlights Chattanooga as one of America’s most start-up friendly cities.

And yes…you’ll notice a familiar office space featured in the article.

Monthly Office Hours at CO.LAB

Visit The Company Lab (CO.LAB) the second Tuesday of every month to receive free advice in digital marketing and brand strategy. During office hours, work with Marketing Strategist, Nick Blackmon, to acquire new customers and retain existing ones, improve digital marketing efforts, build a website/ e-commerce store, or improve an existing one. Or work with Brand Strategist, Lindsey Gaff, to identify audience needs, define your brand positioning, and leverage effective copywriting and user pathways to meet business objectives. Book your session now.

Watch talks from CreativeMornings Chattanooga

CreativeMornings is a breakfast lecture series happening in 173 cities around the world. Over 400 creatives in Chattanooga have particated in this monthly event and you can watch all the talks (so far) here.

What We Do

We believe design shapes the world and the people who make it. That’s why our mission is to design the world that ought to be.

We work with people and organizations who share this conviction and are committed to tangible outcomes that positively shape the world around us.

The Whiteboard Team

--

--